2017 UnitedHealthcare California Challenge

Register Here


Full Week

Injured Veteran & First Responder

Full Week

Active Duty/VA employee/Non-Injured Veteran & First Responder

Full Week


Single Day Riders

2017 UnitedHealthcare California Challenge presented by Boeing 



Join us for the 10th annual UnitedHealthcare California Challenge, where we will ride 450 miles of stunning beaches and landscape from the San Fransisco VA to the West Los Angeles Medical Center. This is one of the most challenging of the Project Hero events, with a climb up Stagecoach Pass followed by fast descents. 
Travel down the beautiful and scenic Highway 1 while enjoying stunning views of the Pacific Coast at every turn! The Pacific Ocean will be off your right shoulder as you head south through great cities like Santa Cruz, Salinas, San Simeon, Pismo Beach, Solvang and Ventura. The ride will depart from the San Fransisco VA and finish at the West Los Angeles VA.
This ride is a Category "A" (Difficult)
The rides will be limited to 150 participants with a minimum $4,000 fee to cover your costs. There is an active duty military or VA employee discount of 50% ($2,000 required fee). Your $80 registration will be applied to the total you raise.
All Wounded Warriors and First Responders ride for free by invitation only and must register to be considered for invitation. See below for invitation criteria.
Full week Challenge participants will receive a Project Hero jersey, bib, socks, and t-shirt, as well as hotel housing, rider support, luggage transportation (70lbs max), daily route guides, marked course, rest stops, hydration and meals. Participants are responsible for transportation to and from the event. There may also be nighttime entertainment on selected evenings.
ALL PARTICIPANTS MUST REGISTER ONLINE!  Wounded Warriors and First Responders, please note that your online registration does not guarantee you a slot on the ride. Participation is by invitation only. Contact your Project HERO Manager with any questions.
Invitational criteria may be based on one or more of the following:
1. Category (difficulty) of the ride
2. Participant's ability to successfully complete the ride
3. Participant's past history on Challenges
4. Participation in Project Hero’s or Strava
5. Amount raised through rider page
Wounded warriors will be invited based on the above criteria about 35 days before the ride by email and will have one week to confirm participation. If you are not invited, you will be placed on a waiting list.
If you are unable to join us for the entire ride you may participate in any one day of the Challenge. The cost for a single day ride is $100 and includes a t-shirt, mechanical support, and hydration/snacks. ONE DAY RIDER REGISTRATION MUST BE COMPLETED BY 6:00 PM On October 13, 2017. ABSOLUTELY NO "DAY OF EVENT" REGISTRATION.
All volunteers must register online. If you are interested in volunteering, please sign up here. We will be in touch to confirm your role. Please note that signing up to volunteer does not guarantee you a spot as a volunteer. Volunteers are chosen based on specific needs for a ride. Please contact a staff member with any questions at info@projecthero.org.
To find your rider page or to sponsor a rider, please visit the search for a rider page.
To login to access your rider page, please LOGIN HERE. Note: You must FIRST REGISTER with the buttons above to have a rider page.
Please visit the FAQ page with any questions, or contact us at info@projecthero.org.
Click here to VIEW Ride Guide




Presented by


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Ride Schedule
Saturday, Oct. 14
Sunday, Oct. 15
San Francisco VA to Santa Cruz
Monday, Oct. 16 
Santa Cruz to Salinas
Tuesday, Oct. 17
Salinas to San Simeon
Wednesday, Oct. 18
San Simeon to Pismo Beach
Thursday, Oct. 19
Pismo Beach to Solvang
Friday, Oct. 20
Solvang to Ventura
Saturday, Oct. 21
Ventura to Santa Monica 

Project Hero Partners — Who make it all possible

  • American Red Cross
  • Pritzker Military Foundation
  • Boeing
  • U-Pack
  • Pactimo
  • Macy's
  •  Shimano
  • Perfomance Bicycle
  • Fuji
  • Strohman Enterprise Garmin
  • Camelbak
  • Rocktape
  • Parktool
  • Scott USA
  • Saris
  • Chamois Butt’r
  • Kenda
  • Gatorade
  • Soldier Fuel
  • ICC
  • R4 Alliance
  • Save Our Soles
  • K-Edge
  • Pro-Shift
  • Speedplay
  • Garmin
  • Law Firm of Joseph A. Low
  • Raymond James Veterans Inclusion Network (VALOR)
  • Veterans Village
  • Raytheon Technologies
  • Champion X
  • Dover